Events

2/21

Inforum TechnologyNEXT w/ Krischa Winright of Blue Cross Blue Shield of MI

When: February 21, 2019 5:30PM – 7:30PM

Location: US Signal - 201 Ionia Ave SW, Grand Rapids, MI 49503

Krischa Winright, senior vice president of business performance and development for Blue Cross Blue Shield of Michigan, will relate her compelling story about her progression to the C-suite and what ultimately drew her to the technology sector.

Cost:  $15 Members , $20 Non-Members 
Refreshments will be provided.

About the Executive Spotlight Speaker

Krischa Winright

Krischa Winright joined BCBSM last year and is responsible for the performance and development of the Medicare business unit for BCBSM, which is approaching $7 billion in annual revenue and serves over 700,000 members. Krischa’s passion and drive for innovation in health care is applied daily in this evolving market, which over the next decade will grow significantly in Michigan.  

Krischa is driving transformation through leveraging advanced analytics to target and drive growth opportunities, deploying innovative clinical programs, creating digital solutions to drive increased consumer engagement, and advancing partnerships with key providers, partners, employers, and agents who join with us in this mission.  She has an extensive background with over 25 years of healthcare and technology leadership, with extensive experience in Medicare Advantage and marketing.  

Prior to joining BCBSM in 2017, Krischa served for 18 years in a variety of leadership positions with Priority Health, a subsidiary of Spectrum Health, as well as led consumer digital solutions for the Spectrum Health enterprise.  She also has broad experience in insurance, including property and casualty business models in addition to health insurance.  She is married and a mother of three, and is a long-time resident of Michigan.

About the Organizer

TechnologyNEXT brings together Inforum members who are working in technology to expand their professional knowledge and foster intentional connections. Whether you own a technology-related business; work in technology development, sales or marketing; or are a self-described techie - this group is for you!

Event and registration details